This was a freelance project for Mellors Group.

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I was provided with a flat PDF of the Nottingham Winter Wonderland 2024 poster and asked to transform it into an animated screen.

The brief was to keep the animation subtle, while still drawing attention.

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I created a portrait-format animated poster, designed for display outside supermarkets and around Nottingham city centre.

In addition, I was commissioned to produce an animated screen advertisement for the Motorpoint Arena.