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OriginalVan

ProjectDVan
Project D -
Van Rebrand
Project D (a rising doughnut company based in Derby) approached me after recently purchasing an ice-cream van.
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They wanted to rebrand the van to their branding but make it pop and have its own flare. They asked me for ideas on how we could transform the van to their liking. I suggested that we turn the top half into icing (with sprinkles) to mimic that of a real life doughnut. I then incorporated their branding and illustrated doughnuts to be placed as filler on the white part of the van.
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Before and after can be found left.
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